Social Media for Business

Social Media Keyboard by Animated Heaven @Flickr
Social Media Keyboard by Animated Heaven @Flickr

As a business, social media is one of the easiest and most cost-effective ways to reach customers and create awareness around products and services. This course helps to understand the best social media platforms for your business, as well as the most effective type of content to engage users and enhance your company’s online presence.

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Learning Outcomes

    The content covered will include managing online reputation, the best online platforms to promote business, how to create engaging content, how to save time using content calendars and online scheduling, effective blogging, creating email marketing campaigns and how to boost SEO through social media use. This 10-week course will equip businesses and organisations with the necessary tools to expand on their existing online presence, or grow a new one, through the implementation of a strategic content-led presence enhancing online impact and, ultimately, engage more customers. The course would also suit those interested or in the process of starting up a new business, as well as community and business organisations

Entry Requirements

  • No previous experience required.

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